About me

My name is Shir, married to Yam and a mother of Gefen and Gaia.

I hold a bachelor’s degree in Visual Design and a teaching certificate from Seminar Hakibuzim, and I’m a graduate of the Product Design program at Netcraft Academy.

​

My passion for design and aesthetics, combined with a strong curiosity for technology and its impact on people, led me to the UX/UI field. Today, I focus on creating thoughtful digital experiences that balance visual clarity, usability, and real user needs.

​

With experience across both B2C and B2B projects,

I approach design holistically, considering user expectations, business goals, and real-world constraints.

I enjoy working in dynamic environments, learning continuously, and taking on new challenges that help me grow as a designer.